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SA to generate major turnover for 2010

Article Published: Thursday 21 June 2007

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Johannesburg - FIFA President Sepp Blatter has expressed confidence in the turnover to be generated by the 2010 FIFA World Cup South Africa.

Speaking at the two-day 2010 FIFA World Cup South Africa Business Opportunities Conference Tuesday, Mr Blatter said that the figures were showing an increase ahead of the world's greatest sporting event.

He said that the 1994 World Cup in the United States of America had generated a turnover of $4 billion (approx R28 billion) while the 2006 German World Cup generated about $6 billion (approx R42 billion) revenue.

Mr Blatter said the country's unique multiculturalism would attract massive people during the event.

Noting Monday's remarks by Mr Blatter that only God could stop the world cup, Deputy President Phumzile Mlambo-Ngcuka said God was on South Africa's side.

"If God is on our side, and he is I have checked, the marriage between FIFA and ourselves is made from heaven," Ms Mlambo-Ngcuka said.

The deputy president said the world cup would create business opportunities and dynamic growth for the country as well as position the continent.

"It will position us for the rating of our country. So far we are excelling. We will deliver the successful world cup," she said.

Ms Mlambo Ngcuka said the country aimed to reach at least 6.5 percent economic growth by 2010 but with the world cup coming and the subsequent boom in the construction industry, this target might be reached earlier.

"We have a possibility to reach it before 2010," she said.

She also assured that small business would also benefit in the tournament.

Local Organising Committee's media officer Tumi Makgabo said soccer's revenue' contribution to the Gross Domestic Product (GDP) has increased.

It has increased from 1.9 percent to 2 percent in 2000, a contribution to GDP surpassing industrialised countries such as the Britain, Canada and Germany.

Jaime Byron Co-Chairman of the MATCH, a FIFA appointed company to deal with issues relating to ticketing, accommodation and computer solution, said individual fans from across the world would feel the uniqueness of the South Africa's accommodation. -  
 
By Themba Gadebe BuaNews




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